Some clients from projects I’ve worked on:
Some clients from projects I’ve worked on:
Some clients from projects I’ve worked on:
Services
Digital Products
My workflow combines advanced UX/UI prototyping in Figma with production-ready development in Webflow or React. By leveraging AI-assisted coding (“vibe coding”), I bridge the gap between design and engineering to deliver high-fidelity products faster.
Branding
Crafting visual identities that go beyond aesthetics. I build cohesive design systems and brand narratives designed to scale across all digital touchpoints, ensuring consistency and immediate recognition for your audience.
Service design & Strategy
I connect user needs with business ROI through a rigorous process: from deep User Research and Ideation, to Prototyping and Validation Testing. I use tools like Service Blueprints, Journey Maps and A/B Testing to ensure the experience is seamless across all touchpoints.
Services
Digital Products
My workflow combines advanced UX/UI prototyping in Figma with production-ready development in Webflow or React. By leveraging AI-assisted coding (“vibe coding”), I bridge the gap between design and engineering to deliver high-fidelity products faster.
Branding
Crafting visual identities that go beyond aesthetics. I build cohesive design systems and brand narratives designed to scale across all digital touchpoints, ensuring consistency and immediate recognition for your audience.
Service design & Strategy
I connect user needs with business ROI through a rigorous process: from deep User Research and Ideation, to Prototyping and Validation Testing. I use tools like Service Blueprints, Journey Maps and A/B Testing to ensure the experience is seamless across all touchpoints.
Services
Digital Products
My workflow combines advanced UX/UI prototyping in Figma with production-ready development in Webflow or React. By leveraging AI-assisted coding (“vibe coding”), I bridge the gap between design and engineering to deliver high-fidelity products faster.
Branding
Crafting visual identities that go beyond aesthetics. I build cohesive design systems and brand narratives designed to scale across all digital touchpoints, ensuring consistency and immediate recognition for your audience.
Service design & Strategy
I connect user needs with business ROI through a rigorous process: from deep User Research and Ideation, to Prototyping and Validation Testing. I use tools like Service Blueprints, Journey Maps and A/B Testing to ensure the experience is seamless across all touchpoints.
Projects
Projects
Projects
UX/UI
App
Web Design
FIFA+ — Redesigning live streaming to increase in‑app engagement
Milan, Italy
2025
Branding
Strategy
Web Design
KE Kentenich — Building a unified brand driving 6x website traffic
Neuss, Germany
2024
UX/UI
Web Design
Stellantis — Optimizing multi‑brand car configurator
Milan, Italy
2025
Strategy
Experience
Retail
Aukera — Built a new diamond experience worth 72M$
Bengaluru, India
2023
My Approach
1.
Discovery & Alignment
Aligning vision from day one. I listen to your needs, clarify goals, and define a clear process so everyone is aligned before any design work starts.
2.
Research & Insights
Deep dive into context. I analyze your data and the competitive landscape, adapting research to the project to reveal opportunities and reduce risks.
3.
Concept Ideation
Where creativity meets strategy. I explore multiple bold directions, pushing the concept and challenging assumptions to shape the most promising solutions.
4.
Validation & Testing
Data-driven decisions. I run user tests, A/B experiments, interviews, and polls to validate ideas and turn assumptions into informed decisions.
5.
Design & Final Alignment
From pixels to implementation. I refine UX/UI, translate it into clean ready outputs, and review options with you so launch decisions are crystal clear.
6.
Launch & OptimIzation
Beyond go-live. After going live, I track performance and real usage, then iterate where needed to improve ROI and overall product experience.
My Approach
1.
Discovery & Alignment
Aligning vision from day one. I listen to your needs, clarify goals, and define a clear process so everyone is aligned before any design work starts.
2.
Research & Insights
Deep dive into context. I analyze your data and the competitive landscape, adapting research to the project to reveal opportunities and reduce risks.
3.
Concept Ideation
Where creativity meets strategy. I explore multiple bold directions, pushing the concept and challenging assumptions to shape the most promising solutions.
4.
Validation & Testing
Data-driven decisions. I run user tests, A/B experiments, interviews, and polls to validate ideas and turn assumptions into informed decisions.
5.
Design & Final Alignment
From pixels to implementation. I refine UX/UI, translate it into clean ready outputs, and review options with you so launch decisions are crystal clear.
6.
Launch & OptimIzation
Beyond go-live. After going live, I track performance and real usage, then iterate where needed to improve ROI and overall product experience.
Workflow
1.
Discovery & Alignment
Aligning vision from day one. I listen to your needs, clarify goals, and define a clear process so everyone is aligned before any design work starts.
2.
Research & Insights
Deep dive into context. I analyze your data and the competitive landscape, adapting research to the project to reveal opportunities and reduce risks.
3.
Concept Ideation
Where creativity meets strategy. I explore multiple bold directions, pushing the concept and challenging assumptions to shape the most promising solutions.
4.
Validation & Testing
Data-driven decisions. I run user tests, A/B experiments, interviews, and polls to validate ideas and turn assumptions into informed decisions.
5.
Design & Final Alignment
From pixels to implementation. I refine UX/UI, translate it into clean ready outputs, and review options with you so launch decisions are crystal clear.
6.
Launch & OptimIzation
Beyond go-live. After going live, I track performance and real usage, then iterate where needed to improve ROI and overall product experience.
we’re a match if you’re...
Seeking Innovation
I'm searching for someone who's ahead of their time—someone eager to innovate, refresh processes, and switch up software to stay on the cutting edge. I thrive in environments that break away from conservative methods.
Goals and Value Driven
A supportive work environment matters to me; I believe a design team should focus more on goals, values, impact, and tasks rather than counting hours. I'm most motivated when I'm part of projects driven by strong values and a clear mission.
we’re a match if you’re...
Seeking Innovation
I'm searching for someone who's ahead of their time—someone eager to innovate, refresh processes, and switch up software to stay on the cutting edge. I thrive in environments that break away from conservative methods.
Goals and Value Driven
A supportive work environment matters to me; I believe a design team should focus more on goals, values, impact, and tasks rather than counting hours. I'm most motivated when I'm part of projects driven by strong values and a clear mission.
we’re a match if you’re...
Seeking Innovation
I'm searching for someone who's ahead of their time—someone eager to innovate, refresh processes, and switch up software to stay on the cutting edge. I thrive in environments that break away from conservative methods.
Goals and Value Driven
A supportive work environment matters to me; I believe a design team should focus more on goals, values, impact, and tasks rather than counting hours. I'm most motivated when I'm part of projects driven by strong values and a clear mission.